Live Event: Make Digital Ads a Key Part of Broadcast Sales

The ABA prioritizes free education about our changing media world. Our next event on April 26 will talk about how broadcasters can meet client demands for digital marketing (a look into customized proposals, transparent reporting, client ROI and integration with broadcast).

We expect this event to be a key educational event that provides new tools and ideas for your station.

Wednesday, April 26, 2023
Make Digital Ads a Key Part of Broadcast Sales
Elizabeth Bernberg, Senior Director of Business Development, AdCellerant


Topics will include:

  • How to create a strategic, multi-platform campaign
  • The importance of transparent reporting and data/analytics.
  • The value of customized proposals to reach targeted audience.


Apr 26 2023


10:00 am - 10:30 am
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